22
May
10

Cupcake product extensions gone awry

A lot of chains that shouldn’t be getting into the cupcake act are “diversifying.” I really don’t get why Cinnabon is doing cupcakes. These don’t even look the least bit appealing when I’m walking by the store in National Airport.

And the tagline should be outlawed: Cinnabon cupcakes – Anything else is just a CupFake.

Haagen Dazs and Cold Stone Creamery (below), that makes more sense since everyone loves an ice cream cake. Yet I never see anyone ordering them in the store. Is that because everyone knows that Baskin Robbins makes the best ice cream cakes?

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